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The Library.
The library offers over 150 lessons and insights on customer experience, empowering you to gain a competitive advantage.


Mobile phone customer experience - it sucks!
Nick and I live in Manchester, England. Manchester is the U.K.'s third largest city. You would imagine that in a developed industrial...
Apr 1, 20192 min read


Will Willie Walsh’s pay packet improve customer experience?
There was a time when British Airways called itself “the world’s favourite airline”. This was an unfortunate tagline implying that it...
Mar 14, 20192 min read


Banks are champions of customer service. (Not!)
Just last week we read with interest an announcement by Citigroup; America's fourth largest bank in terms of its assets. It said that it...
Mar 1, 20192 min read


Is customer experience the answer to everything?
It is said that under pressure, we revert to type. Ryanair promised to improve its customer experience back in 2014. In 2018 Ryanair was...
Feb 14, 20192 min read


Customer experience as a recipe for growth
Wherever you are in the world, the economic base is changing. The growth we have enjoyed over the last 10 years is ended – at least for...
Feb 1, 20192 min read


Can you buy loyalty?
It is ironic that they are called “loyalty cards”. We are talking about those bits of plastic that litter your wallet and allow you to...
Jan 14, 20192 min read


Obituary: Herb Kelleher – pioneer of happy customers and cheap flights
One of the heroes of customer experience died last week and we owe him a tribute. Herb Kelleher was the pioneer of low-cost airlines. He...
Jan 7, 20192 min read


Predictions for customer experience in 2019
The New Year is just around the corner and all of us who are interested in customer experience would like to know what is in store. Here...
Dec 13, 20183 min read
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